Ingredient story

Vanilla

Madagascar

Vanilla is the world's most widely used — and most counterfeited — flavour. We use genuine vanilla from Madagascar, where most of the world's finest vanilla pods grow.

Vanilje

Real pods, not flavouring

The black specks in our vanilla ice cream are the seeds from real vanilla pods — not synthetic vanillin. Genuine Madagascar vanilla has a warm, floral depth that artificial flavouring never achieves. You can taste the difference with your eyes closed.

A patient ingredient

The vanilla must be hand-pollinated, matured for months and carefully dried before it is ready. The long process reflects our own approach: good things take the time they take. Vanilla is proof that patience can be tasted.

In brief

Origin
Madagascar
Form
Real pods, not flavouring
Used in
Vanilla dairy ice cream & soft serve